TTC: Stylin' on the tube!
TTC merchandise is now up for grabs, like these T-shirts. SUPPLIED
Not only can you ride Toronto's transit system but you can also wear or decorate your home with TTC-inspired merch - if that's your thing.
The TTC is offering up transit-themed merchandise with everything from the expensive (shower curtains for $90!) - to the affordable (baby onesies at $14.95), at their new online store, www.ttcshop. ca.
The site will be operated by Toronto-based SVS Marketing so there is no risk or cost to the TTC for setting it up, although "The Better Way" will get revenue from the online shop that will be reported to the public every year.
Apparently, this isn't a new idea: myriad international transit systems around the world offer merchandise for its riders.
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